Often we reminisce about how our hair was so lustrous, strong and fuller in childhood. Whether we played in the sun or danced in the rain, the quality of our hair remained intact. And how over the years, their quality has only diminished, making them thin & scanty.
The TVC brings back the childhood memories of a man when he looks into the mirror reminiscing how he once played with his hair, styled it & enjoyed his naturally bouncy & fuller hair. And then pans into his present state, where he is trying different styles to actually cover his balding scalp. The song played in the background meticulously resonates with the innocent and peppy childhood and then fades into the dejected feelings of an adult while he is trying to cover his head.